Privacy policy

 

CUBBLI (“CUBBLI”, “we”, “us” or “our”) operates this website and online store, including the information, content, features, tools, products and services available through the website (collectively, the “Services”).

CUBBLI is an Australian keepsake company providing storage boxes and memory preservation products designed to help families store childhood memories, milestones and treasured keepsakes.

Our online store is powered by Shopify, which provides the ecommerce platform that enables us to offer our Services.

This Privacy Policy explains how we collect, use, hold, disclose and protect personal information when you visit our website, use our Services, place an order, provide personalisation details, subscribe to our communications, or otherwise communicate with us.

We handle personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth), Spam Act 2003 (Cth) and the Australian Privacy Principles (APPs) where applicable.

Please read this Privacy Policy carefully. By using our website or Services, you acknowledge that you have read and understood how we handle personal information as described in this Policy.

Personal Information We Collect

When we use the term “personal information”, we mean information that identifies you or could reasonably be used to identify you.

Depending on how you interact with CUBBLI, we may collect or process the following information.

Contact Information

This may include:

  • Full name
  • Email address
  • Phone number
  • Billing address
  • Shipping address

Order and Transaction Information

This may include:

  • Products viewed or purchased
  • Shopping cart and order information
  • Order history
  • Payment and transaction details
  • Delivery information
  • Returns, refunds or exchange information
  • Communications relating to your order

Payment card details are generally processed by Shopify and/or our payment providers. CUBBLI does not store full payment card numbers on our own systems.

Account Information

If you create an account, we may collect:

  • Username
  • Password
  • Account preferences
  • Saved addresses
  • Account settings
  • Other information associated with your account

Website and Device Information

When you visit or use our website, information may be collected automatically, including:

  • IP address
  • Browser and device type
  • Operating system
  • Network information
  • Pages and products viewed
  • Website interactions
  • Date and time of visits
  • Referral source
  • Cookies and similar technologies
  • Other device or usage identifiers

Communications

When you contact us, we may collect information contained in your communication, including enquiries, feedback, customer service requests and correspondence.

Personalisation and Keepsake Information

When you purchase a personalised CUBBLI product, you may voluntarily provide information such as:

  • Child or family names
  • Personal notes or messages
  • Custom engraving or personalisation requests
  • Other memory-related content

This information is used to provide the personalised product or service requested by you.

Please only provide personal information about another person, including a child, where you have the authority or permission to provide that information.

We only collect information that is reasonably necessary for the purposes described in this Privacy Policy.

How We Collect Personal Information

We may collect personal information:

  • Directly from you when you visit or use our website
  • When you create an account
  • When you place an order
  • When you provide product personalisation details
  • When you contact us
  • When you interact with us through social media platforms or other online channels
  • When you subscribe to marketing communications
  • When you participate in a competition or promotion
  • Through cookies and similar technologies
  • Automatically from your device when you use our Services
  • From Shopify and other service providers that assist us in operating our business
  • From other third parties where permitted by law

How We Use Personal Information

We may use personal information for the following purposes.

Providing and Improving Our Services

We may use personal information to:

  • Process and fulfil orders
  • Process payments
  • Create personalised products
  • Arrange shipping and delivery
  • Process returns, refunds and exchanges
  • Provide customer support
  • Communicate with you about your orders
  • Manage customer accounts
  • Remember preferences
  • Improve our website, products and customer experience
  • Understand how customers use our website
  • Develop and improve our products and Services

Marketing and Advertising

Where permitted by law and, where required, with your consent, we may use personal information to:

  • Send promotional emails
  • Tell you about new products
  • Provide special offers and promotions
  • Share keepsake inspiration and gift ideas
  • Display relevant advertising
  • Conduct remarketing or personalised advertising campaigns

You can unsubscribe from marketing communications at any time using the unsubscribe link in our emails or by contacting us. You may continue to receive non-promotional communications, such as order confirmations, shipping updates and other messages necessary to provide our Services. Australian privacy law includes specific requirements around direct marketing and providing a simple means to opt out.

Security and Fraud Prevention

We may use personal information to:

  • Detect and prevent fraud
  • Protect our website and systems
  • Investigate suspicious or unlawful activity
  • Verify transactions
  • Protect our customers and business
  • Maintain the security of our Services

Legal and Regulatory Purposes

We may use personal information to:

  • Comply with applicable laws
  • Respond to lawful requests from government agencies or law enforcement
  • Resolve disputes
  • Establish, exercise or defend legal claims
  • Enforce our Terms and other policies

Shopify and Payment Processing

CUBBLI's online store is powered by Shopify, which provides the ecommerce platform through which we sell our products and provide our Services.

When you use our website or place an order, information you provide may be transmitted to and processed by Shopify and other service providers.

This may include your:

  • Name
  • Contact details
  • Billing and shipping information
  • Order details
  • Transaction information
  • Device and website usage information

Payments may be processed through secure third-party payment providers, which may include:

  • Shopify Payments
  • PayPal
  • Credit and debit card payment providers
  • Other payment gateways available through our Shopify store

We do not store full credit card details on our own systems.

For further information about how Shopify handles personal information, please refer to the Shopify Consumer Privacy Policy.

Shopify may also process information in connection with Shopify's own services and enhanced features. Where Shopify processes personal information for its own purposes, Shopify's privacy policies and terms may also apply.

How We Disclose Personal Information

We may disclose personal information where reasonably necessary to operate CUBBLI and provide our Services.

This may include disclosure to:

  • Shopify
  • Payment processors
  • Shipping and courier providers
  • Warehousing and fulfilment providers
  • IT and technology providers
  • Cloud storage providers
  • Website and analytics providers
  • Email and marketing platforms, including Klaviyo
  • Customer service providers
  • Professional advisers, including legal, accounting and insurance advisers
  • Advertising and marketing service providers
  • Other service providers who assist us in operating our business

We only provide third parties with information reasonably necessary for them to perform their services or otherwise as permitted or required by law.

We may also disclose information:

  • Where you request or authorise us to do so
  • Where required by law
  • To protect our rights, property or safety
  • To protect our customers or other individuals
  • In connection with a sale, merger, restructuring or other business transaction

We Do Not Sell Your Personal Information

CUBBLI does not sell personal information to third parties for money.

Some advertising and marketing technologies may involve sharing information with third-party providers to help us understand website activity or deliver relevant advertising. We use these services in accordance with applicable privacy and marketing laws.

Overseas Disclosure

Some of the third-party providers we use may store or process personal information outside Australia. For example, information may be processed through Shopify, payment providers, cloud services, analytics providers, email platforms or other technology providers operating internationally.

As a result, personal information may be disclosed to organisations located in countries including the United States and other countries where our service providers operate. Where required by Australian privacy law, we take reasonable steps to ensure that overseas recipients handle personal information appropriately.

By using our Services, you acknowledge that your information may be processed outside Australia as described in this Policy.

Cookies and Analytics

Our website uses cookies and similar technologies.

Cookies may be used to:

  • Enable shopping cart and checkout functionality
  • Remember preferences
  • Keep you signed in
  • Improve website functionality
  • Understand website traffic
  • Analyse customer behaviour
  • Measure advertising effectiveness
  • Support remarketing and advertising

We may use services such as Google Analytics and Shopify analytics to understand how visitors use our website and improve our Services. You can control or disable cookies through your browser settings. However, disabling certain cookies may affect website functionality, including shopping cart and checkout features.

Marketing Communications

Where permitted by law, we may send marketing communications if you have subscribed to receive them or where otherwise permitted under applicable law.

Marketing communications may include:

  • New product launches
  • Promotions and offers
  • Gift ideas
  • CUBBLI news
  • Keepsake inspiration
  • Parenting and memory-keeping content

You can unsubscribe at any time by:

  • Clicking the unsubscribe link in our marketing emails; or
  • Contacting us directly

We will continue to send essential transactional communications where necessary, including order confirmations, invoices and shipping updates. We use Klaviyo to manage email subscriptions and send marketing communications. When you subscribe, Klaviyo may process your name, email address, subscription status and information about how you interact with our emails, such as opens and clicks, on our behalf. This information may be processed outside Australia.

Customer Photos, Reviews and User Content

If you voluntarily submit a review, testimonial, photograph or other content to CUBBLI, we may use that content to provide the relevant Service or respond to your request.

You may share photographs, videos, reviews, testimonials or other content featuring CUBBLI on social media or other online platforms.Where you tag or mention CUBBLI, we may view and reshare publicly available content using the sharing features of the relevant social media platform.

We will seek your permission before using customer content for CUBBLI's own promotional or marketing purposes beyond those sharing features. If you submit content for publication, such as a product review or testimonial, you confirm that you have the necessary rights or permission to provide that content to us.

Children's Information

CUBBLI products are designed for parents, families and adults to preserve childhood memories. Our website and Services are not directed at children, and we do not knowingly collect personal information directly from children without appropriate parental or guardian involvement. Parents and guardians may provide information about their children when ordering personalised CUBBLI products.

If you provide information relating to a child, you confirm that you are authorised to provide that information for the purposes described in this Privacy Policy.

If you believe a child has provided personal information directly to us without appropriate parental involvement, please contact us so that we can consider appropriate action.

Security of Personal Information

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

Depending on the circumstances, security measures may include:

  • Secure website connections
  • SSL/TLS encryption
  • Secure payment processing
  • Password protection
  • Restricted access to personal information
  • Secure cloud-based systems
  • Access controls and authentication

Personal information may be stored by CUBBLI and by third-party service providers, including Shopify and cloud-based providers, in Australia or overseas. No electronic transmission or storage system can be guaranteed to be completely secure.

We recommend that you avoid sending sensitive information through unsecured communication channels.

If we become aware of an eligible data breach involving your personal information, we will respond in accordance with applicable Australian privacy laws, including the Notifiable Data Breaches scheme where applicable.

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy.

The length of time we retain information may depend on:

  • Whether we need the information to fulfil an order
  • Customer service or warranty requirements
  • Accounting and financial record-keeping requirements
  • Legal or regulatory obligations
  • Resolving disputes
  • Preventing fraud
  • Enforcing our agreements

When personal information is no longer required, we will take reasonable steps to securely delete or de-identify it, subject to our legal and business obligations.

Access and Correction

You may request access to personal information we hold about you. You may also request that we correct personal information if it is inaccurate, incomplete, out of date or misleading.

We may need to verify your identity before processing an access or correction request. In some circumstances, we may be unable to provide access to particular personal information where permitted or required by law. If this occurs, we will explain the reason where we are able to do so.

To make a request, please contact us using the details provided below.

We will respond to requests within the timeframe required by applicable law.

Deletion Requests

You may ask us to delete personal information we hold about you where permitted by law. We may be required to retain certain information for legal, accounting, security, fraud prevention or other legitimate business purposes. Where we are required or permitted to retain information, we will continue to handle it in accordance with applicable privacy laws.

Privacy Complaints

If you have a concern or complaint about how CUBBLI has handled your personal information, please contact us first so that we can investigate and respond.

Please provide as much information as reasonably possible about your concern so that we can properly investigate it. We aim to respond to privacy complaints within a reasonable timeframe and in accordance with applicable privacy laws.

Third-Party Websites and Services

Our website may contain links to third-party websites, applications, social media platforms or other online services.

If you follow a link to a third-party website, that website will have its own privacy policy and terms. CUBBLI is not responsible for the privacy, security, content or practices of third-party websites that we do not control. We recommend reviewing the privacy policy of any third-party service before providing personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

  • Our business operations
  • Products and Services
  • Technology
  • Service providers
  • Privacy practices
  • Legal or regulatory requirements

When we update this Policy, we will publish the revised version on our website and update the “Last updated” date. 

Contact Us

If you have questions about this Privacy Policy, want to make a privacy request, or wish to make a privacy complaint, please contact us:

Email: hello@cubbli.com.au
Postal Address: PO Box 638, Currumbin Waters, QLD 4223, Australia
Website: www.cubbli.com.au

For privacy-related enquiries, please include sufficient information for us to identify your request and, where relevant, your order number.

Important: This Privacy Policy should be read together with CUBBLI's Terms of Service and Refund & Returns Policy. Nothing in this Privacy Policy is intended to exclude or limit rights that cannot legally be excluded under Australian law.

Last updated: 18 August 2026